Heindorf Catering

Print as a compact promotional piece: a postcard for Heindorf Catering. Small enough for a jacket pocket, clear enough to stick. That's the whole brief, and it's harder than it sounds.

A postcard has no room for detours: one image that makes you hungry, one message, one contact. I developed the concept and design, selected the images and prepared the print files.

It's designed to match the caterer's wider presence, whose website I also built. So card and site feel like one piece: anyone who held the card and later opens the website recognises the brand straight away.